Free SEO checks for chauffeur and limo websites
Every check below is free and most need no signup. I have no problem sending you to free tools first — run them on your own site before you spend a penny on content or ads.
The full set of free checks
These run on BabyLoveGrowth, the platform I use for transport clients. Each one tells you something specific about your own site.
GEO audit
Open the free toolChecks whether an AI assistant like ChatGPT or Perplexity could actually quote your pages — headings, depth, structured data and answer-shaped content.
What to do with the result: Fix the pages that score worst first: usually the airport transfer page everyone lands on.
Missing keywords
Open the free toolShows the searches your competitors are found for and you are not — routes, vehicle classes, towns and corporate terms.
What to do with the result: Turn every missing route or town into its own page instead of one long "Areas we cover" list.
robots.txt checker
Open the free toolTells you whether your site is accidentally blocking Google or the AI crawlers from reading pages you want found.
What to do with the result: If your booking or service pages are blocked, ask your web person to remove that line today.
Sitemap checker
Open the free toolConfirms search engines have a complete list of your pages and that none of them point at dead or redirected URLs.
What to do with the result: Missing pages never get quoted — submit the corrected sitemap in Google Search Console.
SEO competitor analysis
Open the free toolCompares your site against the other operators bidding for the same airport runs and corporate accounts.
What to do with the result: Count the pages they have that you don't — that gap is your content plan for the next quarter.
H1 checker
Open the free toolFinds pages with no main heading, or several competing ones, which leaves search engines guessing what the page is about.
What to do with the result: Give each page one clear heading naming the job: "Heathrow to Central London chauffeur transfers".
Meta description checker
Open the free toolShows the sentence people read in search results before deciding whether to click you or the operator above you.
What to do with the result: Put your fixed price, coverage and flight-tracking promise in it — vague brand copy loses the click.
Keyword density checker
Open the free toolMeasures how often a page repeats a phrase, which flags both thin pages and pages stuffed to the point of reading badly.
What to do with the result: If a page repeats "airport transfer" twenty times, replace the repeats with real detail: waiting time, meet-and-greet, luggage.
SERP snippet preview
Open the free toolPreviews exactly how your title and description will be cut off on a phone before you publish them.
What to do with the result: Front-load the route and the city so nothing important gets truncated.
Schema markup generator
Open the free toolProduces the hidden code that tells Google what kind of business you are, where you operate and what you charge for.
What to do with the result: Add LocalBusiness and Service schema so Google knows which airports you actually cover.
llms.txt generator
Open the free toolCreates a plain-text summary of your site aimed at AI assistants, so they get your services and coverage right.
What to do with the result: Publish it at the root of your domain and update it whenever you add a route or a vehicle class.
GEO audit
Fetches one of your pages and checks whether an AI assistant could quote it: headings, depth, structured data, FAQ content and internal links.
Missing keyword checker
Enter your city, airport and the towns you cover. It maps the searches chauffeur customers actually use against the pages you already have.
Chauffeur schema generator
Produces valid LimousineService JSON-LD with your address, service areas and offer list, ready to paste into your site's head.
Paste this into your site's <head>
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "LimousineService",
"name": "Your Chauffeur Company",
"url": "https://example.com",
"priceRange": "££",
"address": {
"@type": "PostalAddress",
"streetAddress": "",
"addressLocality": "",
"addressRegion": "",
"postalCode": "",
"addressCountry": "GB"
},
"areaServed": [],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Chauffeur services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Airport transfers"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Corporate chauffeur"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Wedding cars"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Hourly hire"
}
}
]
}
}
</script>Found gaps you don't have time to fill?
BabyLoveGrowth writes and publishes those missing pages to your own site, with schema and FAQ blocks attached. Free trial, no card required.
Try for Free